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Nobody likes going to the dentist, but if you take good care of your teeth between visits, the cleaning will go easier. We researched and tested many kinds of toothpaste to find the best ones you can buy. Sensodyne's Pronamel Gentle Whitening Toothpaste is our top pick because it whitens gently while building up tooth enamel to lessen sensitivity.
Brushing your teeth at least twice a day is essential to good oral hygiene and long-lasting, healthy, white teeth. To get the most out of your daily brushing, you need the best toothpaste you can get. Most types of toothpaste are made to solve specific problems inside your mouth, including everything from eliminating sensitivity and rebuilding enamel to whitening teeth and freshening your breath.
Although some companies' claims sound dubious, many kinds of toothpaste actually work as advertised. When shopping, it's also a good idea to check out the American Dental Association's list of recommended toothpaste brands. After all, to get on the ADA's list, companies have to scientifically demonstrate the safety and efficacy levels of the toothpaste.
We've researched and tested many tubes of toothpaste to find the best ones you can buy. Whether you want an all-natural toothpaste, one with fluoride, one with charcoal, one with whitening powers, or one that rebuilds your enamel to reduce sensitivity, we have a toothpaste for you.
Read on in the slides below to check out all of our top picks for the best toothpaste you can buy.
SEE ALSO: The best teeth whitening kits you can buy
The best toothpaste overall
Even though the Sensodyne Pronamel Gentle Whitening Toothpaste is specifically designed for sensitive teeth and for teeth whitening, it’s a great all-around toothpaste that also works to prevent cavities, freshen breath, and strengthen tooth enamel.
Sensodyne Pronamel specifically works to strengthen the enamel on the teeth to protect against acid erosion. The toothpaste's formula uses teeth-strengthening minerals like calcium to restore your teeth and lessen sensitivity. As it strengthens your enamel, it also whitens gently.
The Pronamel Gentle Whitening Toothpaste won’t irritate gums or the lining of the mouth, either, because it doesn’t contain sodium laurel sulfates. Overall, it's a great toothpaste for people with sensitive teeth.
Our guides editor Malarie Gokey has been using this toothpaste daily for a few months now, and her teeth are much less sensitive. Hot drinks and frozen foods used to hurt her sensitive teeth, but now she doesn't feel that annoying tooth pain anymore. She's also noticed real progress with teeth whitening.
We're not the only ones who recommend this toothpaste. The Pronamel Gentle Whitening Toothpaste will help teeth look better and remain strong, according to Consumer Search. Authority Dental says this whitening toothpaste works well for those with sensitive teeth, but some people won’t like the taste of it, as it has a hint of fluoride.
Buyers on Amazon are also very fond of this toothpaste. Amazon reviewer Marlene Kubota says it's perfect for cleaning sensitive teeth, especially when paired with an electric toothbrush.
The only complaints about this toothpaste are its unique light mint taste and the tube's construction. The cap is hard to twist off and sometimes the tube can rupture if you break into it from twisting too hard.
Pros: Provides all-around protection and benefits for teeth, especially good for those with sensitive teeth, helps build enamel back on teeth that’s eroded from acidic drinks and foods, freshens breath nicely
Cons: Build quality of tubes is questionable, some people won’t like the taste
The best toothpaste for kids
Why you'll love it: If your kids would rather do just about anything than brush their teeth, try Hello Oral Care's fruit-flavored toothpaste.
Fighting with little kids about brushing their teeth can be one of those battles you wish you could avoid. Then you remember that you’re the parent, so you have to instruct your child in the wisdom of taking care of his or her teeth.
So rather than fighting over brushing time, consider a different type of toothpaste that has flavors kids like better than traditional minty toothpastes. Hello Oral Care's toothpaste comes in plenty of flavors kids like, so they’ll be more willing — dare we hope for eager? — to brush their teeth.
Both the fluoride and fluoride-free toothpastes are available in bubble gum, blue raspberry, watermelon, and organic apple flavors. The flavors taste so good that you may even be tempted to borrow your kid's toothpaste. Just make sure your young ones don't swallow the yummy toothpaste or they could end up with a stomach ache.
The Creative Kitchen says kids will be more likely to brush when they should, after breakfast and before bed, because of the great taste of the Hello Oral Care Fluoride Toothpaste. Amazon reviewer Jocelyn Maas agrees, saying the watermelon flavor of the toothpaste eliminated fighting and tears when it was time to brush her son’s teeth.
If you’re concerned about giving your children toothpaste with unhealthy ingredients, you can count on the Hello brand to deliver a toothpaste without dyes or preservatives, writes Born Cute. Even the toothpaste boxes are eco-friendly, consisting of 100% recycled paperboard with soy ink printing.
However, the consistency of the Hello Oral Care toothpaste can lead to quite a mess if kids are not careful, according to Amazon reviewer KJ Petersen. The toothpaste is not as solid as some others, meaning it can run down the side of the tube and onto the bathroom counter.
Pros: Flavors of toothpaste will appeal to children, kids who like the taste tend to fight less about brushing their teeth, toothpaste is free of dyes and preservatives, offered in both a fluoride and fluoride-free version
Cons: Consistency of this toothpaste can lead to messes in the bathroom, kids may have a stomach ache if they swallow the toothpaste
The best toothpaste for fresh breath
Why you'll love it: The Colgate Total Advanced Fresh Toothpaste gives you amazingly fresh breath while cleaning your teeth.
Sure, we all know it’s important to brush our teeth to keep them as healthy as possible for as long as possible. Removing plaque and other substances that can damage teeth is important, but we also brush our teeth to freshen our breath. When you want the freshest breath possible after brushing your teeth, Colgate Total Advanced Fresh Toothpaste is the tube you should reach for.
Colgate's toothpaste will make morning breath a distant memory, but it also fights cavities, gingivitis, and other nasty germs that cause bad breath and other complications. The toothpaste is ADA approved, so these claims are actually validated to some extent with scientific testing.
Colgate claims that this toothpaste will keep your breath fresh for 12 hours because it continues to fight the germs that cause bad breath after brushing. Amazon reviewer Momma J Beans agrees that fresh breath lasts much longer with this toothpaste, and she has been a loyal customer ever since trying this toothpaste.
Another reviewer named Jo Vakarian says the Colgate toothpaste delivers a lasting level of freshness and it whitens teeth.
However, a few Amazon reviewers, including Matty P, say they experienced a burning or numbing sensation after using this Colgate toothpaste.
Pros: Will give you fresh breath for a long time during the day, also able to whiten teeth adequately, has all of the ingredients you’d expect to keep your teeth clean while freshening your breath, most people like the gel texture and minty flavor
Cons: Some users report a burning or numbing sensation with this product, contains triclosan, which some people dislike
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