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Can You Identify These Brands By Their Signature Fonts Alone?

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Canon logo

Earlier this month, we talked about how brands use color to establish their place in consumers' minds.

But that's not the only way companies use subtle imagery to make connections with people. Sometimes simply choosing the right font can convey important messages. For instance, Canon's logo uses sharp corners to indicate the level of precision its products boast, while Tumblr's logo highlights the company's minimalist aesthetic

We used the fonts of some of the world's most distinctive logos to spell out new words. See if you can figure out which brands the letters belong to.

Hint: Entertainment



The Disney logo is based on founder Walt Disney's personal signature.



Hint: Tech



See the rest of the story at Business Insider

The 10 Best Ice Cream Shops In The US, According To Pinterest Users

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beaches and cream

No summer is complete without a good ice cream splurge.

Last fall, Pinterest launched a feature called "Place Pins," which allows users to map out businesses or locations they want to visit in the future. In the eight months since the feature was launched, more than 1 billion travel locations have been pinned.

And according to Place Pins data, more than 4,000 ice cream shops have been added to Pinterest users' wish lists.  

We've rounded up the 10 most popular ones here. From a century-old gelato shop to a creamery using high-tech freezing methods, these aren't your typical ice cream shops. 

10. Portland, Oregon's Salt & Straw ice cream chain was founded by cousins Kim and Tyler Malek. Rich, local ingredients go into creating interesting flavors like Strawberry with Cilantro Lime Cheesecake and Chocolate with Gooey Brownies.

3345 SE Division Street

2035 NE Alberta Street 

838 NW 23rd Avenue



9. Ben and Jerry's operates thousands of locations across the globe, but you can try all of the brand's flavors and tour the factory at its headquarters in Waterbury, Vermont.

1281 Waterbury-Stowe Road, Route 100, Waterbury, Vermont

 



8. At San Francisco's Smitten Ice Cream, Brrristas use liquid nitrogen and patented technology to take a new approach to ice cream.

432 Octavia St. #1A, San Francisco



See the rest of the story at Business Insider

Prince George Turns 1: A Glamorous Year In The Life Of The Royal Baby

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Prince George

Prince William and Kate Middleton's first born son, Prince George of Cambridge, arrived to a media frenzy exactly one year ago today.

And what a year it's been!

The royal baby has already hobnobbed with dignitaries and traveled the world, visiting zoos everywhere from New Zealand to London.

See where Prince George's travels have taken him and how he has grown throughout the year.

On July 22, 2013, Kate Middleton and Prince William debuted their new bundle of joy — Prince George of Cambridge — outside the Lindo Wing of St Mary's Hospital in central London.

 



Prince William quickly whisked his son away from the massive crowds and into a car headed for Kensington Palace.



Prince George is third in line to the British throne. His birth certificate was filed with the Westminster Register Office in London.



See the rest of the story at Business Insider

MILLION-DOLLAR URLS: The Most Expensive Domain Names Of All Time

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danica patrick godaddy

It is estimated that more than 500 URLs have been bought and sold for $1 million or more.

We scoured domain name resource DN Journal and put together a list of documented million-dollar, domain-only sales. Some have been squatted on for 20 years and have only recently traded hands.

Not surprisingly, sex- and gambling-related domains are some of the biggest money makers.

Check out the most expensive domain names of all time >

NOTE: Web businesses have other assets and are not domain-only sales, so they were not eligible for this list. For example, Insure.com was bought for $16 million as a fully-operating, profitable company. DN Journal reports only the domain names sold after 2003 because prior sales are not verified by credible sources. 

MM.com — $1,200,000

Date sold: July 2014

MM.com was sold for $1.2 million through Sedo in July 2014. It was purchased by Hangzhou Duomai E-Commerce Co. Ltd, a company behind other domain names Game.com, JZ.com and 4.cn.



eBet.com — $1,350,000

Date sold: October 2013

A man named Rick registered eBet.com in 1996 and held onto it until September, when he agreed to sell the domain.

"Network Solutions contacted me on August 29th with a $50,000 offer. I did not think anything of it, as I get these all the time,"Rick wrote on his blog. "I countered at $1.8M and went about my business. On September 3rd voila the buyer comes back at $1MM ... So I think, how to get that number where I can live with and at the same time they can live with. So I counter at $1.35MM and that was my final offer. I hear nothing until the following Friday. September 16th. They accept the offer!"

 



Cameras.com — $1,500,000

Year sold: 2006

"Cameras.com attracted the highest bid in the live domain auction conducted by Moniker.com at the recently concluded T.R.A.F.F.I.C. East Conference in Hollywood, Florida," The DN Journal wrote in 2006.

"The winning bidder, Sig Solares (the CEO of Parked.com), wasted no time ponying up the $1,500,000 due, making that domain the first from the live auction that we have seen change hands."



See the rest of the story at Business Insider

Here's What It's Like To Suffer Through A 90-Minute Commute From New Jersey Every Morning And Evening

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nj transit

On any given weekday, commuters into Manhattan almost double the island's population. 

During the workday, Manhattan's overall population rises from around 1.6 million to 3.1 million people as workers scramble to get to work on time. About 608,000 people, nearly the population of Baltimore, commute into New York City from across the Tri-State area.

NJ Transit alone ferries approximately 420,000 people throughout their daily commutes by train, bus, and light rail across New Jersey and into New York or Philadelphia.

This commute can be exhausting, as I learned traveling 90 minutes every day to and from Summit, N.J. for the past year, and there are people with considerably worse commutes than that. Long commuters may enjoy cheap housing and other benefits of suburban life, but I will be glad next month when I finally move to Queens.

My commute is better than many people's. I only have to go around 20 miles, which takes 50 minutes on the train and 90 minutes total.



It starts with a drive to the nearest train station.



A single overly long red light could be the difference between getting to work on time or not.



See the rest of the story at Business Insider

The 15 Most Expensive Homes For Sale In The New York City Suburbs

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Greenwich home

If you're sick of squeezing into New York City apartments but still want to stay within commuting distance, these amazing homes might pique your interest. 

But be ready to shell out some big bucks.

From New Jersey mansions to Connecticut equestrian estates, these are the most expensive homes for sale in the New York City suburbs.

We limited our search to homes an hour or less from Manhattan, located in Connecticut, New Jersey, Rockland County, Westchester County, and Nassau County. Thanks to our friends at Zillow for helping us compile this list. 

#15 This waterfront estate is located on a secluded peninsula.

Address:Larchmont, NY

Price: $16 million

This home comes with four acres, a quarter of waterfront property, and views of Long Island Sound and Larchmont Harbor. Other features include a deep water dock, grass tennis court, gym, and carriage house with four plus garages. 



#14 This home was selected as the "Designer Showhouse of Westchester" by New York Cottages and Gardens Magazine.

Address:Scarsdale, NY

Price: $16.5 million

Only 30 minutes out of Manhattan, this 1914 Murray Hill estate is set on 3.75 acres that include a a conservatory with Palladian windows, nine fireplaces, a library, drawing room, and a garden terrace overlooking the pool. It also includes a fully equipped pool house with his and her baths, tennis court, and a two-bedroom guest cottage with a greenhouse.



#13 This New Jersey estate comes with a custom-designed cafe and golf simulation room.

Address:Saddle River, NJ

Price: $16.5 million

This New Jersey estate sits on approximately five acres of land which includes a pool and pool house, basketball and tennis courts, chipping green, and play area.

Meanwhile, the interior includes 26 rooms with a library, billiard room, wine cellar and tasting room, award-winning theater, custom designed cafe, and golf simulation room.



See the rest of the story at Business Insider

Oracle Billionaire Larry Ellison Hosted A Celebrity-Packed Fundraiser For California Wildlife [PHOTOS]

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ellison wildlife party

After Oracle CEO Larry Ellison bought the Hawaiian island of Lanai in 2012, he told reporters that he planned to turn the island into a model for sustainable living.

On Sunday, July 20, he took a step closer to his mission of saving the earth when he and girlfriend Nikita Kahn hosted a VIP-packed fundraiser for the California Wildlife Center. The CWC is a nonprofit that rescues sick, injured, or orphaned animals in California.

The fundraiser took place at Ellison's restaurant Nikita, located on Malibu's ritzy Carbon Beach, where Ellison also owns 10 oceanfront homesA number of celebrities were in attendance, including Bradley Cooper and Kathryn Bigelow.

The event ultimately raised $600,000, which the CWC will use towards opening a new facility and surgery center.

The party took place at Ellison's restaurant Nikita, a pricey Mediterranean eatery that looks out over the ocean in Malibu, California. Here, Vanity Fair's Julie Miller and Haute Living's Laura Schreffler enjoy the patio with another guest.



Ellison hosted the party with girlfriend Nikita Kahn, an animal rights activist and philanthropist.



Kahn gave a rallying speech during the party. "Recently, we had a lot of very young seals come up on the beach in Malibu because they were too small and weak to feed themselves,” she said. "The California Wildlife Center came to the beach, picked them up, fed them, and cared for them until they were big enough and strong enough to be released back into the wild. I didn't even know an organization like that existed. I was so impressed with how they responded to the emergency, I decided I had to get involved."



See the rest of the story at Business Insider

The 15 Wildest Things Google Chairman Eric Schmidt Has Ever Said

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Eric Schmidt Dances Gangnam Style

Eric Schmidt is the former CEO of Google and currently serves as its chairman.

He was originally brought in as the "adult supervision" for founders Sergey Brin and Larry Page, but, as one of the most vocal senior executives at Google, he's also said some pretty controversial, provocative, or bizarre things over the years. 

We've rounded up a sample of some of his weirdest quotes.

On privacy: "If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place."

Source.



On Google's famous "Don't Be Evil" rule: "When I showed up, I thought this was the stupidest rule ever, because there's no book about evil except maybe, you know, the Bible or something."

Source



On competition: "Our business strategy is not to compete."



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17 Mindblowing Facts About North Korea

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north korea kim jong un

Everyone's heard about North Korea, the hermit kingdom that hangs off the east coast of China.

Condoleezza Rice called it an "outpost of tyranny." George W. Bush said it was one-third of the "axis of evil." And now James Franco and Seth Rogen are releasing a comedy about it, much to Pyongyang's disapproval.

Despite all of that, we really don't know that much about North Korea. But what we do know is rather mindblowing.

If North Korea's capital were a US city, it would be the 4th-most populous.

The population of Pyongyang is 2.843 million.

The fourth-most populous U.S. city is Houston, Texas. Its population is 2.195 million.

Source: CIA



North Korea has a 100% literacy rate.

The CIA defines literacy as "age 15 and over can read and write."

According to that definition, the literacy rate is 100%.

Source: CIA



There are 28 state-approved haircuts.

According to Time, "Women are allowed to choose one of 14 styles; married women are instructed to keep their tresses short, while the single ladies are allowed let loose with longer, curlier locks."

Men are "prohibited from growing their hair longer than 5 cm — less than 2 inches — while older men can get away with up to 7 cm (3 inches)."

Source: Time



See the rest of the story at Business Insider

10 Huge Reveals To Expect From San Diego Comic-Con

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san diego comic con 2014

San Diego Comic-Con is this week! 

From July 24-27, fans will descend upon the San Diego Convention Center decked out in costumes and fan gear prepped to catch a glimpse of some of their favorite stars.

But the event isn't just about cosplay and comics. Now in its 44th year, more than 130,000 people are expected to come out for television and movie panels where studios reveal first looks at some of the biggest future film releases.

With "The Avengers" sequel and the "Batman V Superman" movie in the works, this should be one of the biggest Comic-Con events yet. 

If you're not heading to the event, here's what to expect...

Our first look at "The Avengers" sequel.

We'd be surprised if the first trailer for next summer's blockbuster isn't teased during Marvel's panel Saturday.

Entertainment Weekly just dropped a huge cover story on the film spoiling a lot of details about the movie, so you know Disney and Marvel are ready to discuss it's next big movie. With "Guardians of the Galaxy" coming out soon, it would be the perfect teaser trailer to attach to the film in theaters.

It's also likely we'll see images of concept art for the film since that's what Marvel teased last year.



An update on "Star Wars: Episode VII."

Disney will already be on a roll if they drop any "Avengers 2" news, but if they really want to take the cake from rival studios and own SDCC this year, they'll drop some news about "Star Wars: Episode VII."

We already know Josh Trank ("Chronicle") and Gareth Edwards ("Godzilla") will be directing spinoff movies, but we're not positive what they'll be about. 

Even a look at the title card would be enough to send fans into a swoon. 



More news on "Batman V Superman."

Some have suggested "Batman V Superman" won't be at SDCC, but it would be a huge missed opportunity if Warner Bros. doesn't reveal something when Disney may come out firing on all cylinders.

Plus, it's Batman's 75th anniversary, so what better way to celebrate than with a look at Batman's new suit? Sure, we had a tease of it back in May, but there were rumors we were supposed to have the big reveal soon. Otherwise, we'll settle for even the briefest of teaser trailers or concept art during Warner Bros.' panel Saturday.



See the rest of the story at Business Insider

21 Quotes From Bill Gates That Take You Inside The Mind Of The World's Richest Man

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bill gatesBill Gates' personal net worth — an estimated $80 billion rivals the GDP of Ecuador and tops Croatia's.

The Bill and Melinda Gates foundation, which he and his wife set up in 1997, gives away nearly $4 billion a year. 

The Financial Times wrote that "through the stroke of pen on cheque book, Gates probably now has the power to affect the lives and well-being of a larger number of his fellow humans than any other private individual in history." 

How did the world's wealthiest man get to where he is today? Gathered from 20 years of interviews, these quotes show how Gates grew from startup nerd to software titan to history-shifting activist. 

On the journey thus far

"It's pretty amazing to go from a world where computers were unheard of and very complex to where they're a tool of everyday life. That was the dream that I wanted to make come true, and in a large part it's unfolded as I'd expected. You can argue about advertising business models or which networking protocol would catch on or which screen sizes would be used for which things. There are less robots now than I would have guessed."

[Rolling Stone, March 13, 2014]



On why Microsoft succeeded

"Most of our competitors were one-product wonders ... They would do their one product, but never get their engineering sorted out.

"They did not think about software in this broad way. They did not think about tools or efficiency. They would therefore do one product, but would not renew it to get it to the next generation."

[BBC, June 19, 2008]



On collaborating with Apple early on

"We had really bet our future on the Macintosh being successful, and then, hopefully, graphics interfaces in general being successful, but first and foremost, the thing that would popularize that being the Macintosh.

"So we were working together. The schedules were uncertain. The quality was uncertain. The price. When Steve first came up, it was going to be a lot cheaper computer than it ended up being, but that was fine."

[AllThingsD, May 31, 2007]



See the rest of the story at Business Insider

An Unprecedented Look Inside Iran From A Getty Photographer

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iran16Ever since Getty photographer John Moore visited Iran 10 years ago to cover parliamentary elections in Tehran, he's had an itch to experience the country behind the headlines. He finally got his chance this past June when he was approved to tour the country on a one-week trip from Shiraz to Tehran.

Mostly free from the constraints of traditional news — he did happen to document the 25th anniversary of the death of Ayatollah Khomeini along the way — Moore visited Iran’s most prominent cities, monuments, and squares for a look at the everyday life of average Iranians.

Though he had been pleasantly surprised by Iranian hospitality on his trip 10 years ago, he was again struck by how friendly, open, and hospitable most Iranians were to him, an American photographer documenting their country.

We’ve collected a selection of Moore’s photos from the trip here. More of his work can be seen on Getty’s Reportage website.

Moore began his trip in Shiraz, one of the country's most progressive cities. Shiraz is a stronghold of Persian culture, thanks to its support of Iranian poetry, a large academic community, and numerous monuments.



Shiraz is the economic hub of southern Iran, producing fruits, cotton, and rice. In addition to agriculture and cement production, the city is a center for Iran's IT, communications, and electronics industries. Numerous construction projects are underway, aimed at improving the city's infrastructure.



The Vakil Bazaar in Shiraz is one of the oldest and largest bazaars in Iran. It was first established in the 11th century. Here, a carpet vendor naps during his lunch break.



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Fans Of Apple Store Architecture Will Love This Glassy Seattle Home [PHOTOS]

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apple architect home

A contemporary three-bedroom home by architect Peter Bohlin has hit the market for $1.39 million, according to Curbed Seattle.

Bohlin is an award-winning architect who previously provided designs for major projects like Seattle City Hall and Pixar Animation's headquarters. 

He's best known, however, for his work on Apple stores around the world, including the iconic glass cube at New York's Fifth Avenue and the three-story store in Sydney, Australia.

Like his Apple store designs, this Seattle home features lots of glass and steel features in a beautifully open arrangement.

The 2,930-square-foot home is located in the Capitol Hill neighborhood of Seattle.



Enter the home through a natural wood door.



The house is split among three levels, which you can see when you enter.



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What It's Like To Eat At The Ledbury, The Best Restaurant In London [PHOTOS]

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the ledbury food meal london restaurantThe Ledbury just took the top spot on our list of the Best Restaurants in London.

Located in the private, fashionable neighborhood of Notting Hill, The Ledbury serves modern French fare inspired by Australian-born chef Brett Graham's culinary background.

The two-star Michelin restaurant sources its ingredients from a vast network of small-scale suppliers, in order to serve the best of the U.K.'s land and sea.

The tasting menus are surprisingly and relatively affordable: Lunch menus cost £45 to £80 a head, and the eight-course prix fixe dinner runs guests £110.

Welcome to Notting Hill's The Ledbury, recently named the best restaurant in London.



The two-star Michelin bistro, helmed by chef Brett Graham, serves modern French fare influenced by British and Pacific Rim cuisine.



Chef Brett began his cooking career as a teenager in Newcastle, Australia, where he worked in a simple fish restaurant. After stints at the highly acclaimed Banc and The Square, he helped open The Ledbury in 2005.



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The 21 Coolest Small Businesses In Toronto

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coolest small business toronto canada

Canada's most populous city may be known for the CN Tower, its crack-smoking mayor, and a slew of odd nicknames, including Hogtown, Queen City, T-Dot, and Hollywood North.

But Toronto, roughly an hour-and-a-half flight from New York City, serves as a hotbed of innovation with creative startups and cool small businesses making their homes in the city. 

From a sustainable poutine eatery to a biometrics device manufacturer, these are the companies helping Toronto emerge as one of the most biz-friendly cities in North America.

Always Dial a Bottle Toronto

Wherever you are

What it is: A beer and liquor delivery service.

What makes it cool: Due to consumption laws in Ontario, all alcohol must be purchased through a government-authorized shop. Luckily, at-home partiers can enjoy an ice cold Molson's or beverage of their choice by having it delivered to their doorstep.

Always Dial A Bottle Toronto will deliver liquor, beer, and wine within one hour of all grocery and most liquor store locations. It charges $8 plus a 10% surcharge on the price of your loot.



The Beaver

1192 Queen Street West

What it is: A cafe inspired by NYC's late-night dining culture.

What makes it cool: Formerly an art gallery, The Beaver has become a chill restaurant where diners can fuel up from dawn to dusk. The joint is proud of its welcoming atmosphere, which offers coffee and breakfast in the morning, and cocktails and DJ-hosted events at night.

The menu boasts plenty of vegan- and vegetarian-friendly options, but if you're craving a lamb burger or a pulled pork sandwich, they've got that, too. Check out the rotating art exhibits and nightly Netflix and Beaver-themed trivia.



Bionym

Digital

What it is: A startup that wants to make passwords obsolete.

What makes it cool: This University of Toronto-born startup is the maker of Nymi, a small wearable device that measures your heartbeat and turns your unique cardiac rhythm into a biometric I.D. While you wear the bracelet, your car, computer, smartphone, and other devices that require a password will recognize you and unlock.

Bionym President Andrew D'Souza says the Nymi could mean the end of passwords and pin numbers. You can preorder the Nymi for $79 on its website.



See the rest of the story at Business Insider

The Best Universities In 35 Major Countries Around The Globe

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Harvard commencement

There are thousands of universities all over the world, but only a handful are recognized as the best of the best.

The Center for World University Rankings recently released a list of the top universities in the world and also listed the best universities in specific countries and continents

The CWUR, which is based in Jeddah, Saudi Arabia, looks at the quality of education, prestige of faculty members, and quality of faculty research at each university to compile its annual list. 

We've put together a list of the best universities in 35 countries, as determined by the CWUR. Some of the universities are hundreds of years old with storied histories, while others are newer but are making strides with their research and academics. 

Argentina: University of Buenos Aires

World rank: 378

Location: Buenos Aires, Argentina

The University of Buenos Aires is the largest university in Argentina, with around 300,000 total students. It is especially known for its "science and technique" structure, which is made up of approximately 6,000 researchers and scholars working on more than 1,500 research projects. Three Nobel Prize winners attended the university: Dr. Bernardo Houssay, Federico Leloir, and César Milstein.



Australia: University of Sydney

World rank: 95

Location: Sydney, Australia

The University of Sydney was founded in 1850 and currently has about 51,400 students. The university was ranked eighth in the world for its education program and 13th for accounting and finance, as well as law. In 2013, Sydney alumni were ranked the fifth-richest in the world, according to Wealth-X.



Austria: University of Vienna

World rank: 205

Location: Vienna, Austria

The University of Vienna was founded by Duke Rudolph IV in 1365 and is the oldest university in the German-speaking world. The university has approximately 92,000 students and 6,700 academic employees. Nine winners of the Nobel Prize have been affiliated with the university either through teaching or research. 



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11 Influential Quotes From Google's Sergey Brin, Who Co-Founded One Of The Most Powerful Companies In The World (GOOG)

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Sergey Brin Google Glass Portrait Illustration Cars on Golden Gate Bridge

Sergey Brin helped build one of the most successful technology companies in the world: Google.

Today, Google does a little bit of everything — from email, to wearable technology, and smartphone software. 

But that wasn't always the case. When Brin and CEO Larry Page built Google, they focused on one specific problem: revolutionizing the way people search the web.

Here are a few quotes from Sergey Brin that provide some insight into Google's origins and the general mindset behind the company. 

"To me, this is about preserving history and making it available to everyone."

via Entrepreneur



"We believed we could build a better search. We had a simple idea that not all pages are created equal. Some are more important."

via UC Berkeley News



"Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world."

via ABC News



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Here's Bill Ackman's Epic Presentation On Why Herbalife Is Going To Implode

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Bill Ackman

Hedge fund manager Bill Ackman gave what he called "the most important" presentation of his career on Tuesday.

Over the course of three hours, he delivered a presentation that he had billed as a "death blow" to Herbalife–a maker of nutrition shakes that Ackman believes is a "pyramid scheme." 

He said his team spent $50 million on investigating the company and its so-called "nutrition clubs."

The market didn't buy his argument. Shares of Herbalife surged ending the day up 25%.

Ackman has been crusading against Herbalife for nearly 20 months. He believes the company operates as a "pyramid scheme" that targets poor people. It's Ackman's contention that regulators, specifically the Federal Trade Commission, will shut the company down.

Back in March, the FTC opened an investigation into the company.

We've included his slide deck from his latest presentation. 







See the rest of the story at Business Insider

Take A Tour Of Spotify's New NYC Office (And Their Really Cool Graffiti Art)

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Spotify NYC

Back in 2007, Spotify was made up of just eight employees in Stockholm. Now the music streaming startup is hitting exciting milestones like 10 million paying subscribers and more than 40 million active users. And the company has grown way beyond its small team of eight.

Spotify has 11 offices around the world, and one of those is just around the corner from Business Insider, so we decided to take a trip over and welcome them to the area.

Spotify moved into the office this past September and is just finishing up the final touches on the space, including a brand new deck that looks out on the New York City skyline.

It just so happened that when we stopped by, the office's house band was on stage rocking out. But don't worry, we managed to tear ourselves away for a few minutes to bring you this photo-tour.

Spotify's New York Office is located on West 18th Street.



The office is home to a little over 300 Spotify employees.



One half of the floor holds the engineering, tech, and product folks.



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Meet The 22-Year-Old Student People Are Calling 'The Italian Mark Zuckerberg'

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matteo achilli

You may not have heard of him, but 22-year-old Italian Matteo Achilli is quickly making waves in the European tech scene. 

Egomnia, the career-focused social network Achilli founded in his first year of college, is getting so much attention in Europe that one magazine has gone so far as to call Achilli the "Italian Zuckerberg."   

Egomnia helps to match employers with job seekers who are best fits for the job. People who use the site can access rankings of companies based on how well suited they are to work there.

As of this month, Egomnia has more than 250,000 users and 700 companies accessing the site to find potential hires.  And though Achilli still attends business classes at Milan's Bocconi University, he's also working on closing partnerships with such giants as Google and Microsoft.

Achilli came up with the idea for his company while in his last year of high school. Italy doesn't have a system of venture capital and incubators, so he enlisted the help of some student coders to build an algorithm. His dad was his first angel investor, helping him to reimburse the coders.

Source: BBC



Achilli was a student at Bocconi University when Egomnia was ready to be unveiled. He made the most of the prestigious business school's network, and when the site launched in February 2012, 1,000 students and 20 companies had signed up by the end of the day.

Source: BBC



The team set up headquarters in Formello, a city located to the north of Rome.



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