Lululemon's internal culture has a reputation for being like a cult.
"It's the first time I've heard of anyone almost directly using the techniques of cults and applying them to their business," Douglas Atkin, author of The Culting of Brands, once told Fast Company.
We talked to a former employee about the culture at Lululemon.
Hope*, a 23-year-old, worked at Lululemon as an entry-level store associate for more than a year in 2009.
From what employees read to how meetings went down, we learned all about what it's like to work at Lululemon.
*Name has been changed to protect identity.
Q: What was your interview at Lululemon like?
A: It was a group interview where a bunch of us sat on the floor on pillows. It was very relaxed and we shared things about ourselves, like our hobbies and how we defined success. There were no really formal questions.
Q: How did Lululemon train you?
A: Your first day they start giving you books, like by Malcolm Gladwell and the CEO of Starbucks. They also give you CDs to listen to about what it takes to be successful. I really bought into that stuff when I worked there.
Q: Does everyone who works at Lululemon do yoga?
A: No, not at all. I think there was a good blend of people who did yoga, as well as runners and dancers. Because of the merchandise, I think it's natural that more athletic people worked there.
See the rest of the story at Business Insider