Go Inside The Factory That Makes 2 Billion Marshmallow Peeps A Year

Peeps marshmallow candies are as much a part of Easter as egg hunts and ham.

The sugar-coated chicks and bunnies have been made by Bethlehem, Pa.-based Just Born for decades, and these days, the factory churns out 2 billion Peeps a year.

PBSrecently took a tour of the factory as part of its series on seasonal manufacturing. Just Born's plant may look like a standard factory, but it smells a whole lot sweeter.

Peeps are made by the millions at the Just Born factory in Bethlehem, Pennsylvania.

This is where the marshmallow-making process begins, in giant vats.

The sugar that coats the peeps is dyed yellow, and air is used to create a "sugar tornado," explains Mark Wright, Just Born's director of operations.

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