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How To Use Cows And Limos To Lure Great Programmers

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Google HQ campus

The talent wars in the tech industry are legendary.

Even though debate rages over whether the tech talent shortage is real or a myth in terms of raw numbers, tech companies know this: good programmers and good designers are definitely hard to find.

So they've gone to some pretty crazy lengths to find them.

A bicycle, an Iron Man 2 Deluxe Helmet and ... a cow

In 2011, New York company Amicus, which helps non-profits raise money, was looking to hire some programmers.

It offered a long list of perks, NextWeb reported: $2,000 in cash, a full-year supply of Counter Culture Coffee, a local gym membership, an iPad 2 (for prototyping), an Iron Man 2 Deluxe Helmet, an unlimited supply of your favorite beer, a fixed gear bicycle and a cow.

Yes, a cow.

The cow would be donated in the programmer's name to Heifer.org, which provides livestock to impoverished nations.



A paid-for vacation

It's trendy for companies these days to offer employees "unlimited vacation."

But Airbnb, a site that lets people rent out their spare rooms, goes it one step better. It pays for at least one vacation with an annual $2,000 travel stipend.



Bands, games and unlimited storage

File sharing site Dropbox is able to offer its employees a unique perk: All-you-can-eat storage in the cloud.  

For many a geek, unlimited storage is a very big deal.

But wait, there's more. Dropbox also lures them with free breakfast, lunch and dinner daily, a complete music studio equipped with drums, P.A., amplifiers, and a lot of gaming.

It offers "Starcraft, dedicated game rooms, DDR (yep, a real machine)" in addition to the usual ping pong  tournaments.



See the rest of the story at Business Insider

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