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The Biggest Tech Flops Of 2012 (RIMM, AAPL, AMZN, GOOG, FB, YHOO, ZNGA)

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Mark Zuckerberg

This year saw surprisingly few big, fat failures from tech companies.

Normally when we put together a list of the biggest tech flops of the year it's not all that hard to come up with a list. This year was a bit harder than in the past.

Perhaps tech companies —we're looking at you, Google— are getting smarter about launching products?

But, just because some companies are better at not screwing up, it doesn't mean there weren't plenty of flops. Here's our list of the biggest flops in tech for 2012.

In general, we try to keep our list focused on companies or products that launched and failed in the last twelve months.

#15 Oprah's love of the Microsoft Surface

Oprah was telling everyone to buy a Surface, because it's a "Mercedes Benz." Only problem with that? She seems to actually use an iPad. This is a bad sign for Microsoft. Even its paid endorsers prefer the iPad.



#14 Facebook's Reach Generator

On March 1, Facebook held a big fancy event in New York City to roll out a new ad product called a Reach Generator, which would increase the frequency with which brands posts would hit users' news feeds. Then, six months later, Facebook killed the product because it was too complicated.



#13 BlackBerry 10

RIM's attempt to catch up with Apple and Google in the smartphone wars was supposed to be out in the Spring. It was then pushed to the fall. We're allegedly going to get it in first quarter of next year. Uh huh...



See the rest of the story at Business Insider

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